How To Follow Your Ideas and Disrupt An Industry with Dafina Smith

Welcome to episode 55 and HAPPY INTERNATIONAL WOMEN'S DAY! Today also happens to be my birthday! I love that my bday falls on a day that celebrates all women. So in honor of this day I'm happy to introduce you to wondermom Dafina Smith, founder & CEO of Covet & Mane, an innovative line of hand-tied hair extensions that is disrupting the extension industry. Despite only launching in August 2019, the brand is already projected to hit $4 million in sales by end of year.

 

Local to NYC, Dafina is the epitome of a self-made woman, spearheading her self-funded business from the ground up, all while raising two young boys and balancing her marriage to ESPN & ABC News correspondent Ryan Smith.

 

In this interview we chat all about how Dafina received her innovative ideas and how she broke through fears to arrive where she is today running a thriving business. 

 

I hope this encourages you to take the next step with your ideas!

Also don't miss out on taking my FREE "Find Your Personality Superpower" quiz to discover how your personality can propel you in your career!